Unit Identifiers give our units the ability to have an ownable variation of the CSU Signature while maintaining a consistent and recognizable brand across all disciplines. The terms “department,” “program,” “division,” and “office” are excluded from Unit IDs to make them shorter, more legible, and more authentically reflective of how we talk about our units with familiar audiences.

We have developed two versions of our unit IDs. The first is unit-first and the second is CSU-first. Both versions of our unit IDs are available in two arrangements, horizontal and vertical to accommodate a variety of needs. The vertical version is best applied when horizontal space is limited, such as in banner ads.

These versions now offer a secondary level of the Unit ID will allow programs and departments to list their name alongside college names if desired.

To align with the public’s perception of our University as a single entity, departments, units, programs, and centers cannot development independent marks and logos unless they are eligible for an Enterprise Logo.